Video is just as hot as social media for marketers nowadays. With more opportunities popping up for businesses and marketers to capitalize on video through twitter. This platform is getting a second chance to attract numerous marketers who have turned towards Facebook.
Recently, Twitter introduced Periscope, a new app “that lets you share and experience live video from your mobile phone”.
Periscope is being called the perfect compliment to Twitter. Periscope is available now in the Apple App Store, and an Android app “is in the works,” according to Twitter.
This new resource could open up a world of opportunity to businesses and marketers across a vast array of industries. The possibilities seem endless, from presenting live branded webinars to making special announcements (sales offers, new product reveals, etc.).
“For broadcasters,” the originators behind the platform explain, “Periscope lets you share an experience with others. Press a button, and instantly notify your followers that you’re live. Whether you’re witnessing your daughter’s first steps or a newsworthy event, Periscope offers an audience and the power of a shared experience. Most mobile broadcasting tools feel far from live. Broadcasters on Periscope are directly connected to their audience, able to feel their presence and interact. Going live on Periscope means more than a blinking red dot.”
For more information on how to implement these strategies into your dealership’s mobile ad campaigns, contact Elena Ciccotelli at firstname.lastname@example.org for a free consultation.